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Topic wheel

Topic wheel + money tree

The wheel is what George Paladichuk talks about. The money tree is which pages on georgepaladichuk.com collect that talk into money. Every chip is a link.

Topic wheelClickable content map for George Paladichuk. Center is what they sell. Middle ring is how they prove it. Outer ring is the stories and topics. Every chip is a link to a page about that topic. The money tree is the sibling page that shows which URLs collect this into money.★Missed-call leakDirty franchisedataBrand damageRooms you’re in1,000 missedcalls a dayThe leak off thedashboard37% of leads diewaitingSpeed-to-leadwindowTop franchiseeisn’t betterTerritories youcan’t compareThe uncontrolledvariableWhat discoveryday seesMarketing dieson the phone70% of franchisesoftware failsFranchisees skipthe systemA rude rep vs AIA differentperson every lo…★AI hang-ups 4x’dWhen AI is thewrong answerFranchise andtrades newsI just got off acallSomebody soldtheir companySomebody’sbirthdayA franchisee hita recordChick-fil-Aentering the tr…★Conference floorfootageWHATNaiL A.I.Every call answeredMoney tree →WHATofferHOWmethodsWHYstories — click any chip for the page★ greatest hitgeorgepaladichuk.com
Audience discovers George Paladichuk outside-in (story → method → offer). We publish inside-out. Same map as the Topic Wheel and the Money Tree.

Center is the offer: NaiL A.I.. Middle ring is the methods. Outer ring is every topic — each chip opens its own page, and each page is a leaf on the money tree.

Missed-call leak

Retargeting, not the lead

  1. 1,000 missed calls a day — What it costs a 60-location system
  2. The leak off the dashboard — Already a Short — expand to long-form
  3. 37% of leads die waiting
  4. Speed-to-lead window — The 2–6 hour callback that kills close rate

Dirty franchise data

The lead — you speak franchisor

  1. Top franchisee isn’t better — Your data is worse
  2. Territories you can’t compare
  3. The uncontrolled variable
  4. What discovery day sees
  5. Marketing dies on the phone — The SFR story as a systems problem
  6. 70% of franchise software fails — Mike Potts — already recorded
  7. Franchisees skip the system — Joel Worthington — already recorded

Brand damage

The current solution hurts you

  1. A rude rep vs AI
  2. A different person every location
  3. AI hang-ups 4x’d — Live article
  4. When AI is the wrong answer — Restoration and funeral homes

Every chip is a real URL. The wheel is the map; the pages are the work.

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